In many markets Covid is likely to limit the size of weddings —  and therefore wedding photography — for some months yet. And with all the restrictions and uncertainty many weddings are likely to be postponed until next season. But there's an upside! Any 2020 weddings delayed until 2021 and 2022 could make those years busier than normal! Which will be a great "problem" to have, as long as you can cope with the extra work. What that means…  • This year albums will be very important as a way to maximise revenue and profit from wedding clients — both current To View More >>

As told to Cate Scaglione In the photography world they’re sometimes referred to as the Texas Royalty for their dramatic aesthetic, their long-term success and their A List clientele … but spend five minutes with David and Luke Edmonson and you’ll discover they are anything but elitist. I was fortunate enough to spend time with Luke, who generously revealed the Edmonson sales ethos. With over $100k in album sales alone, their rather emotionally charged sales approach might come as a surprise, often counterintuitive to our industry’s professed sales strategies. To View More >>